Clash Issue 125 Amaarae
Amaarae is the fourth face of Clash 125.
Amaarae’s breakout second album ‘Fountain Baby’ is one of this summer’s essential listens, a project that seems to encompass a myriad of genres, while never allowing itself to be tied down. Perhaps that’s a tribute to its maker – an artist with roots either side of the Atlantic, this Ghanian-American sound-shifter lets her life come to the surface, that rugged honesty haloing every minute detail of her art.
Now it’s time to meet the real Amaarae. Ama Serwah Genfi wants to build a bold, judgement-free zone, one powered by her vision of pop maximalism. With ‘Fountain Baby’ she’s moving boldly outwards, dissecting her feelings in the glare of the public eye while also constructing something universal.
A dose of pop maximalism, we were granted an intimate audience with its creator. In this cover interview we discuss her roots, and why her aims remain tethered to the skies above us. An artist steeped in astrology, Amaarae is a true Cancerian – caring, empathetic, and unashamed in her ambitions.
As she tells us: “It feels like we’re levelling up in every way possible.”
Elsewhere in this issue you’ll witness the creativity of Thirty Seconds To Mars, encounter R&B pin-up Victoria Monét, and resonate with the insight of Brian Eno. You’ll enter the world of afro-pop colossus Amaarae, and embrace the communal values of newgen junglist Nia Archives. We’ll witness the impact of viral risers No Guidnce, while AntsLive cements his role as a mercurial rap talent. There’s space to discern the club culture fantasies of Jayda G, and explore the soulful realm of much-tipped songwriter Mnelia.
Pre-order your copy of Clash 125.
Issue 125 is shipping from 5th August.
Words: Shahzaib Hussain
Photography: Joseph Delaney
Fashion: Lee Trigg
Hair: Rufina Stuart
Make Up: Lake Sanu
Creative Direction: Rob Meyers